GPC Announces Appointment of a New CTO


GPC Global Performance Commerce, an industry-leading performance marketing agency, announced today that Daniel Queiroz has been promoted to chief technology officer. Daniel was most recently the chief technology officer for GPC’s eManage division, where he oversaw the build of its customer relationship management offering, the company’s largest SaaS solution.

In his new role, Daniel will oversee GPC’s entire technology strategy and lead its engineering, data compliance, core architecture and security efforts.

“Daniel has helped us set the standard in eCommerce and performance software since he started here,” said Bruce Cran, CEO and co-founder of GPC. “He’s well-deserving of this elevation.”

Daniel has 17+ years in software development. He joined GPC as a solutions architect in 2014 and very quickly established himself as a smart and dynamic leader. He founded GPC’s Sao Paulo office, masterminded the company’s status as a PCI Level-1 compliant entity in 2018 and, most recently, oversaw the build and debut of the company’s sales funnel-building software, CTRwow.

“Daniel’s ability to think critically and lead cross-border teams has had a tremendous success on our software and technology success,” said President and Co-Founder Jordan Rolband.

Prior to his time with GPC, Daniel was a developer and engineer for Chubb Insurance. Earlier in his career, he was the owner of STI Pro, a software development and outsourcing consultant. He holds an MBA in IT Strategic Management and a BA in System Analysis.

“I’m humbled by the promotion,” said Daniel. “It’s an exciting time for GPC as we continue to capitalize on new technology. I look forward to our continued growth.” 

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